The important things to keep in mind while optimizing your website design are –
• SEO friendly URL – Make your URL memorable by including keywords separated by hyphens. Remember, shorter the better for enhanced SEO friendly web design.
• Keep the look Consistent – It is important to give the users a steady experience throughout your website that is in sync with your content and topic.
• Ease of Navigation – A web design that allows users to navigate seamlessly throughout the site provides the best user experience and it goes without showing that it will hook them for good. An enhanced user experience also calls for internal links based in content as well.
• Position Advertising Strategically – Too many ads may hamper the reader’s interest in your actual content and detract from the website’s real purpose. Try and keep it away from the main focus areas and that way you will not lose visitors, rather gain them.
• Responsive Web Design – Being in sync with the times means that websites need to be optimised and SEO ready for mobiles and tablets as well. With Google advocating responsive design, it is a given.
• Keywords Vs Content - While both are indispensible, focus more on content. Over using keywords can be harmful and they should be used judiciously. Any SEO web design service provider worth their salt will tell you that nothing can beat great content and it draws users like nothing else.
• Alt and Title Tags – SEO web design requires you make the best of your Alt and Title tags, however insignificant they may seem to a novice. Page descriptions and titles with name of the site included in them will do wonders for the ratings as will aptly tagged images.
• SMO friendly – Make sure Social Media icons display prominently on your web pages. This way you ensure easy shares and increase the number of visitors.
Focus on the building blocks and your website’s SEO will be a relative cake walk for a long time to come.
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